New York, NY (Nov.5, 2024) – Cake & Arrow, a UX Design and Product Innovation agency for the insurance industry, is pleased to announce it has released a new report exploring how artificial intelligence (AI) can transform insurance into a more human experience.As insurance companies look to AI to streamline and optimize, the report sheds light on a different, more human-centered approach to using AI to foster transparency, accessibility, and empathy across the insurance value chain.

Despite the industry’s emphasis on AI for cost-cutting and efficiency, Cake & Arrow’s report stresses how AI can do more than automate and cut costs.With the power to clarify complex policies, streamline claims processes, and enhance the work of insurance professionals, a more human-centered approach to AI can strengthen relationships between insurers and policyholders while ensuring that efficiency never comes at the cost of a good human experience.The report discusses: “Our latest report illustrates how AI can be a bridge, not a barrier, to human connection in insurance,” said Josh Levine, CEO and founder of Cake & Arrow.

“With AI, insurers have the opportunity to meet customers with empathy and transparency, which is especially important when they need it most.This is a call to shift the industry’s focus from pure efficiency to real human impact.” For further details on how AI can create more meaningful, human-centered insurance experiences, view the full report: About Cake & Arrow Cake & Arrow is an experience design and product innovation company that works exclusively with the insurance and financial services industries.We believe empathy sparks opportunity.

Our human-centered design approach helps carriers, distributors, and insurtechs create transformative digital experiences that drive results.Since 2002, Cake & Arrow has partnered with leading insurance and finance companies, including MetLife, Aflac, Citigroup, Travelers, Chubb, Amwins, and The General.For more information, visit www.cakeandarrow.com.

Tags: Artificial Intelligence (AI), Cake & Arrow, customer experience (CX), Transformation