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Commercial Lines Distribution: Agencies and Carriers Diverge on Digital Investment Priorities - Insurance-Canada.ca

Mar.29, 2023 — By Mark Breading, Strategy Meets Action — SMA recently surveyed agency executives in commercial lines to understand their satisfaction with insurers’ digital sales and servicing offerings and the capabilities they believe insurers should invest in to support their needs.The research shows significant misalignment between commercial lines agents’ most-wanted digital sales capabilities and carriers’ current investment plans.

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Disclaimer: This story is auto-aggregated by a computer program and has not been created or edited by Health Insurance USA.
Publisher: Insurance Canada
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