By Robyn Croll, Goose Digital — It’s no secret marketing has evolved.Thanks to the digital revolution that’s been under way for over 10 years, marketing’s ability to impact and influence audiences has never been greater.Marketing now has the tools to reach and address leads and customers across the entire buying journey: from initial awareness of your company, products and services to active sales opportunities, through to in-life customer communications.
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Publisher: Insurance Canada
Publisher: Insurance Canada
