Four steps for improving insurance policyholder customer experience - Insurance-Canada.ca

Feb.1, 2022 – By Andi Dominguez, Quadient – Organizations engaging in personalized communications are seeing great results across the entire customer lifecycle; particularly, an increase in engagement.Customer engagement is powerful and impacts every touchpoint for insurers, from reducing policyholder churn to keeping up with evolving expectations of agents and customers.

Engagement is crucial in determining the overall policyholder experience and the depth of relationship they have with your brand.

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Publisher: Insurance Canada